KINGFISHER MOBILE

Copywriting / Direction / Script writing

BACKGROUND

Kingfisher WORK with telcos to CREATE A CIRCULAR ECONOMY FOR MOBILE PHONES. I’ve worked with them across various activations to help get the tech industry talking about giving mobile phones multiple lives.

FROM A WORLD PHONE AMNESTY

I WROTE COPY FOR THE WEBSITE FOR THE WORLD PHONE AMNESTY
WHICH LAUNCHED AT SXSW

TO Infographic-style
social media carousels

Influencer content

teamING up with planet advocate jack toohey to create 2 pieces of content for his instagram channel explaining the circular economy and learning from experts at sxsw.

VIDEO CONTENT

Last year at MWC we also created a sculpture made entirely of second hand mobile phones - to show that old phones have potential too. Later these phones went onto have a third life with DEAFTAWK - A charity that helps people with hearing impairments in pakistan.

AND INTERVIEW content

After crawling through hours of interviews, we pieced together the best bits from expert interviews to create catchy vox pop content for social media.